Some Redmint Firsts…

Produced the first-ever radio advertising campaign for the Turkish Culture and Tourism Office UK featuring celebrity Mariella Frostrup and hand-picked music on Magic FM, reaching millions of listeners across the UK;

Produced first-ever group wine press trip to Turkey which secured attendance of world-renowned wine critics such as Oz Clarke, Charles Metcalfe and Tim Atkin MW;

Bodrum and Antalya features in Condé Nast Traveller (12 and 17 pages respectively, Total Advertising value > £150k);

Pegasus Airlines’ first ever integrated campaign in UK including outdoor advertising (buses, tube, trains), radio, national and regional press, online and PR, boosting their service from twice weekly to daily, with additional routes from London Gatwick, Birmingham and Manchester launched this year

Turkey was featured as a travel destination in over 4000 articles, TV shows and radio programs in the UK press in 2009 – Some TV firsts include: The Travel Channel filmed its first programmes on “Essential Istanbul” and “Eastern Turkey”; “Inside Luxury Travel” has also filmed in Istanbul for the first time; whilst BBC and ITV have filmed shows including the first Blue Peter summer road trip in Turkey since the 1970s.

Secured front page cover for Ali Sabanci in Low Fare and Regional Airlines following press trip for Pegasus Airlines and press conference in UK for British and Turkish press

Produced first-ever Financial Times Capital Markets conference in Istanbul and continue to produce events for FT

Produced the first ever regional themed event for the Turkish Culture and Tourism Office UK, Bodrum Calling, at Sketch London in 2009